If you’re a coach or healer who is still struggling to get your message out there to create demand for your course, program, or services, then you may be stuck in what I call the Visibility Vortex.

If you’re stuck here, then likely at least one of the following applies:

• You’ve been stagnant in sales and audience growth for 3 months or more.

• You’re posting at least 3 times per week across your social media platforms, but get minimal to no engagement. OR you may get a decent amount of likes, but you get no real leads or sales, even though people tell you they love your content. They just don’t seem to get why they truly need your offer(s).

• You see people with less expertise than you getting better results than you, so you feel overlooked and undervalued.

• You struggle to get anyone to understand what you do, and why they should invest in your offers. The truth is, you KNOW you can truly help people, but you struggle in how to clearly communicate that to your audience.

• You rarely (if ever) get people randomly DMing you, asking how they can work with you.

• You feel exhausted from creating what feels like an endless amount of content with little return on your efforts; sometimes you feel like you’re just shouting into the void.

• Even if you’re getting some traction with your content, very few people show up for your webinars, challenges, etc.

The reason this is happening is likely because of one or more of the following:

• Your content is based on root causes of your audience’s problems (which they’re likely not aware of, so your content doesn’t seem relevant), and the majority of your content is likely how-to educational content.

• You’re basing your content on what other successful coaches or healers are doing.

• You post generic spiritual or holistic content that doesn’t sound polarizing, but that also doesn’t make you stand out.

• You base a lot of your content on surveys and what people tell you they want, rather than having a clear messaging strategy, and embracing who you really are as a thought leader.

• You haven’t focused on standing out, shifting perspectives, or making deep connections with your audience.

And in order to fix things, you’re probably trying to just post more, assuming that things will get better over time if you stay consistent and/or focus on yet another different posting strategy, without taking into consideration that the real problem is likely what you’re saying AND how you’re saying it.

The truth is being truly visible to your ideal audience doesn’t require showing up and posting more; it requires clarity in what you’re saying, and whether or not your ideal audience can self-identify that what you’re talking about is relevant to them.

If you think you’re stuck in the Visibility Vortex, send me a DM and let me know what’s going on. Don’t let another month go by feeling invisible. Let’s chat about getting you seen and heard.